Hecho con cultura. Boldly made in Texas.
JAS reimagines the classic cocktail — bold Latin flavors, functional ingredients, zero alcohol. Grapefruit, lime and cardamom. Mint, pineapple and coconut. Mexican coffee and toasted pecan. Real juice, real botanicals. All of the ritual.
50–60 calories · as low as 2g added sugar · real juice · adaptogens in every can
El Muestrario de JAS
Cada color, un momento
A swatch for every ritual — pick yours.
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MUESTRARIO JAS
PALOMA LIBRE
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MUESTRARIO JAS
MOJITO FRESCO
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MUESTRARIO JAS
CARAJILLO TEJAS
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MUESTRARIO JAS
VERDE MAGUEY
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MUESTRARIO JAS
CEMPASÚCHIL
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MUESTRARIO JAS
ROJO MEXICANO
MUESTRARIO JAS
JACARANDA
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MUESTRARIO JAS
CANTERA
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MUESTRARIO JAS
AZUL BARRAGÁN
Sin alcohol, con toda la vibra.
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ALCOHOL-FREE
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FUNCTIONAL
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ALL-NATURAL
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LATINSPIRED
Tres cocteles. Three moods.
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Mojito Fresco
Be FRESCO. Refreshing. Mindful. Uplifting.
Lime, pineapple and coconut with cooling mint, with yerba mate. For after the workout, the walk, the long afternoon.1 -
Paloma Libre
Be LIBRE. Bold. Vibrant. Relaxing.
Real grapefruit and lime with warm cardamom, with ashwagandha. For brunch that turns into afternoon, and the toast that starts the evening.2 -
Carajillo Tejas
Be TEJAS. Smooth. Focused. Energizing.
Mexican coffee, toasted pecan and vanilla, nitro-infused, with lion's mane. For sobremesa — the hour after dinner when nobody wants to leave the table.3
Pick your jas mood
I didn't want to stop drinking. I wanted a better drink.
After spending years in the mezcal industry, I realized that what I loved about drinking was never the buzz — it was the culture, the experience and the ritual. Holding something in my hand that felt special.
In 2020, in business school, I set out to build that feeling into a can.
The Paloma came first. Grapefruit, lime, and a hint of cinnamon and cardamom — the warm spice you find in the mezcales from Oaxaca. Not a mocktail. The real thing, without the alcohol.
— Cecilia Rios Murrieta, Founder
Word on the Street
BE FRESCO
How We Stack Up
Most sodas and seltzers are just fizzy filler. At JAS®, we’re bringing bold, Latin-inspired flavor and functional ingredients to the table. Each cocktail is crafted to taste like the real thing (minus the alcohol) and is infused with botanicals like Ashwagandha, Yerba Mate and Lion's Mane.
Not dealcoholized, not 0.5% - we build it from scratch, so there's nothing to take out. JAS® isn’t just another drink. It’s a cultural experience. It’s functional. It’s celebratory. It’s the new way to drink with flavor and intention.
| Scroll left to right | JAS | SODA | SELTZER | Other NA drinks |
|---|---|---|---|---|
| Bold, Latin inspired flavor | ||||
| Tastes like a real cocktail | ||||
| Functional benefits for every occasion | ||||
| 2-8g added sugar |
As seen in
Where to find JAS
On shelf at H-E-B, Whole Foods Market, Bristol Farms and more! Poured at Omni Mokara, Thompson Dallas and the Westin Riverwalk.
→ Shop online, use our store locator.
